{"id":518,"date":"2019-05-13T15:16:35","date_gmt":"2019-05-13T15:16:35","guid":{"rendered":"https:\/\/2019-columbus.publishers.wordcamp.org\/?post_type=wcb_session&#038;p=518"},"modified":"2019-06-27T22:45:11","modified_gmt":"2019-06-27T22:45:11","slug":"newsletter-guide-for-publishers","status":"publish","type":"wcb_session","link":"https:\/\/publishers.wordcamp.org\/2019-columbus\/session\/newsletter-guide-for-publishers\/","title":{"rendered":"Newsletter Guide for Publishers"},"content":{"rendered":"\n<p>Joseph Lichterman (<a href=\"https:\/\/www.lenfestinstitute.org\/\">The Lenfest Institute for Journalism<\/a>) and Emily Roseman (<a href=\"https:\/\/shorensteincenter.org\/\">Shorenstein Center at the Harvard Kennedy School)<\/a>, along with other speakers will host a hands-on workshop to help publishers take their newsletters to the next level.<\/p>\n\n\n\n<p>This workshop is based on the <a href=\"https:\/\/newsletterguide.org\/\">Newsletter Guide<\/a>, a resource created by Shorenstein, Lenfest, and Yellow Brim to help publishers engage readers with well-crafted newsletters. Topics covered will include types of newsletters, workflows, growing lists, monetization, and evaluating success.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Joseph Lichterman (The Lenfest Institute for Journalism) and Emily Roseman (Shorenstein Center at the Harvard Kennedy School), along with other speakers will host a hands-on workshop to help publishers take their newsletters to the next level. This workshop is based on the Newsletter Guide, a resource created by Shorenstein, Lenfest, and Yellow Brim to help &hellip; <a href=\"https:\/\/publishers.wordcamp.org\/2019-columbus\/session\/newsletter-guide-for-publishers\/\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">Newsletter Guide for Publishers<\/span> <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":17148158,"featured_media":0,"template":"","meta":{"jetpack_post_was_ever_published":false,"_wcpt_session_time":1565173800,"_wcpt_session_duration":3000,"_wcpt_session_type":"session","_wcpt_session_slides":"","_wcpt_session_video":"","_wcpt_speaker_id":[520,522],"footnotes":""},"session_track":[1277884],"session_category":[],"class_list":["post-518","wcb_session","type-wcb_session","status-publish","hentry","wcb_track-workshop-90-min"],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/paLbeM-8m","session_date_time":{"date":"August 7, 2019","time":"10:30 am"},"session_speakers":[{"id":"520","slug":"emily-roseman","name":"Emily Roseman","link":"https:\/\/publishers.wordcamp.org\/2019-columbus\/speaker\/emily-roseman\/"},{"id":"522","slug":"joseph-lichterman","name":"Joseph Lichterman","link":"https:\/\/publishers.wordcamp.org\/2019-columbus\/speaker\/joseph-lichterman\/"}],"session_cats_rendered":null,"_links":{"self":[{"href":"https:\/\/publishers.wordcamp.org\/2019-columbus\/wp-json\/wp\/v2\/sessions\/518","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/publishers.wordcamp.org\/2019-columbus\/wp-json\/wp\/v2\/sessions"}],"about":[{"href":"https:\/\/publishers.wordcamp.org\/2019-columbus\/wp-json\/wp\/v2\/types\/wcb_session"}],"version-history":[{"count":2,"href":"https:\/\/publishers.wordcamp.org\/2019-columbus\/wp-json\/wp\/v2\/sessions\/518\/revisions"}],"predecessor-version":[{"id":623,"href":"https:\/\/publishers.wordcamp.org\/2019-columbus\/wp-json\/wp\/v2\/sessions\/518\/revisions\/623"}],"speakers":[{"embeddable":true,"href":"https:\/\/publishers.wordcamp.org\/2019-columbus\/wp-json\/wp\/v2\/speakers\/520"},{"embeddable":true,"href":"https:\/\/publishers.wordcamp.org\/2019-columbus\/wp-json\/wp\/v2\/speakers\/522"}],"author":[{"embeddable":true,"href":"https:\/\/publishers.wordcamp.org\/2019-columbus\/wp-json\/wporg\/v1\/users\/ylichterman"}],"wp:attachment":[{"href":"https:\/\/publishers.wordcamp.org\/2019-columbus\/wp-json\/wp\/v2\/media?parent=518"}],"wp:term":[{"taxonomy":"wcb_track","embeddable":true,"href":"https:\/\/publishers.wordcamp.org\/2019-columbus\/wp-json\/wp\/v2\/session_track?post=518"},{"taxonomy":"wcb_session_category","embeddable":true,"href":"https:\/\/publishers.wordcamp.org\/2019-columbus\/wp-json\/wp\/v2\/session_category?post=518"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}